Cultivation Classic 2019
Branding + Identity, Marketing + Advertising
The brand refresh, marketing design, and event collateral design for a two-day scientific cannabis event.
CLEAN. DATA. MODERN. ORGANIC.
Main event poster.
Designed promotional event materials for the Cultivation Classic two day event in Portland, OR. Styled photo shoot for main image of campaign. Designed main poster, suite of print ads run in Willamette Week, and print ad featured in Marijuana Venture magazine. Designed judge tags, crutch cards and hemp wick packaging, with original repeating pattern, included in judge kits. Created digital ads and social media images.
Photographer: Thomas Teal
”I loved working with Brandilyn; she could see the big picture right off the bat. For a rework of Cultivation Classic assets, she came onto an existing project and was quickly able to breathe new life into an old brand – and on a tight timeline! She communicates effectively about her progress and needs, meets deadlines, listens well, and brings a fresh, fun element to her work. One instance that really stands out: she was tasked with reworking a kind of poster she'd never worked on before, so she bought new books to learn more about data art and infographics!
Brandilyn's ability to take feedback and integrate it into the next round of design was appreciated by everyone on our team, as was her understanding, calm personality throughout.”
-Steph Barnhart, Chief Operations Officer at Smart Cannabis™, Co-Founder and Program Director at Cultivation Classic, Event Director at Willamette Week
Print ad in Marijuana Venture magazine.
Willamette Week print ads.
Event badge and program.
Judge kit tags.
Event stage.